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Case Study
Beauty & Fitness Club

One AI Inbox for Two Businesses: How Paradiso Fulda Unified Beauty and Fitness

+45%
Trial sessions converted to memberships
−60%
Routine questions reaching the front desk
2-in-1
Business lines served by one AI inbox
24/7
Trial bookings and member support

Paradiso in Fulda runs two businesses under one roof: a beauty studio and a fitness club. That means two kinds of customers, two schedules, and twice the questions — all arriving at the same front desk and the same WhatsApp number.

The challenge

Treatment bookings mixed with course schedules, membership questions with product enquiries. The front desk spent its day sorting messages rather than serving the members standing in front of it, and trial-session requests — the club's main growth engine — often waited longest.

The solution

Paradiso put be digital ai's AI chatbot in front of its WhatsApp number, connected to appointment booking for both business lines.

  • The AI recognizes whether a message is about beauty or fitness and answers accordingly
  • Trial sessions, treatments, and course slots are all bookable directly in chat
  • Membership FAQs — prices, contracts, opening hours — answered instantly
  • Staff get a clean handoff for contract changes and personal consultations

The results

Routine questions at the front desk dropped by 60%, giving staff their attention back for members in the building. Trial sessions are booked around the clock, follow-ups happen automatically — and 45% more of them now turn into memberships.

Beauty clients and gym members ask completely different things. The AI keeps both conversations right — we just see the ones that need us.

Club Manager, Paradiso Fulda
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